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New Snack and Bakery Products

Original Smart Cookie

July 30, 2010
Company: Nature’s Select Food Group, Miami Beach, Fla.
Web site: http://originalsmartcookie.com/
Introduced: March
Distribution: National
Suggested Retail: $5.99 to $6.99 for a 12-oz. package



Company: Nature’s Select Food Group, Miami Beach, Fla.
Web site: http://originalsmartcookie.com/
Introduced: March
Distribution: National
Suggested Retail: $5.99 to $6.99 for a 12-oz. package
Product Snapshot: Made from all-natural, kosher ingredients, the Original Smart Cookie disguises fruits and vegetables into a cookie form. The Chocoloco variety is a double chocolate cookie with spinach, broccoli, peas, dried apricots and applesauce, whereas the Yellow Mellow kind is a chocolate chip cookie with corn, cauliflower, squash and applesauce. The Nuts-Oat Crazy option is a chocolate peanut butter cookie with carrots, parsnips, sweet potatoes, oatmeal and applesauce. Meanwhile, the Gimme a Beat offering is a chocolate chip cookie that contains beets, raspberries and applesauce.
Ingredients (Chocoloco): Organic flour (wheat), chocolate chips (sugar, chocolate liquor, cocoa butter, soy lecithin [an emulsifier], vanilla extract), soybean oil, organic light brown sugar, organic naturally evaporated cane sugar, apricots, organic eggs, natural cocoa, zucchini, spinach, green peas, broccoli, invert sugar syrup, applesauce, salt, organic vanilla, baking soda.

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