Company: Flowers Foods, Thomasville, Ga.
Introduced: May
Distribution: Select Retailers
Suggested Retail: $2.19-$2.49 for an 11-oz. bag of sandwich rolls
Ingredients: (Nature’s Own Healthline Wheat ’n Fiber Sandwich Rolls) Water, whole wheat flour, wheat protein, modified food starch, high-fructose corn syrup, wheat fiber, contains 2% or less of each of the following: yeast, soybean oil, salt, dough conditioners (sodium stearoyl lactylate, calcium stearoyl-2-lactylate, monoglycerides, ethoxylated mono and diglycerides, calcium peroxide, datem), soy flour, cultured whey, vinegar, hyorocolloios, calcium carbonate, monocalcium phosphate, yeast food (ammonium sulfate), mineral oil.
FYI: Flowers Foods is rolling out six ew options for health-conscious consumers under the Nature’s Own Healthline brand. The line extensions include — Double Fiber Wheat Bread, White ’n Fiber Bread, Multigrain Bread, Wheat ’n Fiber Sandwich Rolls, Hot Dog Buns and Dinner Rolls. The products, like all of Nature’s Own items, contain no artificial preservatives, colors, flavors or trans fat. Targeted at those with specific dietary needs, the products are also a good source of fiber and calcium.

Company: International Multifoods Divine Corp., Minneapolis.
Introduced: March
Distribution: National
Suggested Retail: $4.99 for a 4-pack and $1.39-$1.69 for individual 4-oz. muffins
Ingredients: (Strawberry Muffin) Enriched bleached flour (wheat flour, ferrous sulfate, niacin, thiamin mononitrate, riboflavin, folic acid), sugar, water, eggs, soybean oil, strawberries (whole strawberry, high-fructose corn syrup, ascorbic acid, citric acid, potassium sorbate), high fructose corn syrup, cream cheese blend ((milk and cream, cheese culture, salt, stabilizers (carob bean and/or xanthan and/or guar gums)), corn syrup, modified food starch. contains 2% or less of partially hydrogenated vegetable shortening (soybean and/or cottonseed oil, propylene glycol monoesters, mono-and dyglicerides, lecithin, BHT and citric acid added as preservatives), margarine (partially hydrogenated soybean oil and cottonseed oil, soybean oil, nonfat dry milk and water, salt, mono-and diglycerides, soy lecithin, artificial flavor, beta carotene, vitamin A palmitate), salt, emulsifier (propylene glycol monoesters, monoglycerides, sodium stearoyllactylate), nonfat milk, artificial flavor, sodium bicarbonate, acidic sodium aluminum phosphate, sodium caseinate, glucono delta-lactone, color added (Yellow 5 and 6, Red 40), guar gum, potassium sorbate and sodium benzoate added as preservatives. sodium silicoaluminate, xanthan gum.
FYI: This line of thaw-and-serve Divine Centers muffins has four varieties: Devil’s Food, Blueberry, Carrot and Strawberry. The muffins make an extra-rich morning breakfast that works just as well as a delicious afternoon snack or evening dessert. The muffins combine the delicious flavors of real cream cheese with such additional ingredients as pecans, blueberries, walnuts, nutmeg, and cinnamon. Multifoods is confident these muffins will transcend the idea of being a breakfast-only treat.

Company: Main Street Gourmet, Akron, Ohio
Introduced: June
Distribution: National
Suggested Retail: Carb Tracker Thaw & Sell Muffins (4 pack) $4.99-$5.99
Ingredients: (Blueberry Muffin) Water, maltitol, egg whites, whole blueberries, unbleached, unbromated, enriched flour (wheat flour, malted barley flour, niacin, reduced iron, thiamin mononitrate, riboflavin, folic acid). contains 2% or less of: gluten, soy flour, natural and artificial flavors, modified food starch, leavening (baking soda, sodium aluminum phosphate), emulsifier (propylene glycol mono- + diesters of fatty acids, mono- + diglycerides, lecithin), potassium sorbate (preservative), salt, xanthan gum, sucralose (artificial sweetener).
FYI: Main Street Gourmet has three new bakery product lines, Isabella’s Thaw & Sell Sugar-Free Brownies, Isabella’s Thaw & Sell Carb Tracker Muffins and Carb Tracker Muffin Batter. Trans fat-free and certified Kosher dairy, the muffins and muffin batter come in several varieties, including Blueberry, French Vanilla, Chocolate Decadence and Caramel Praline.

Company: Pamela’s Products, Ukiah, Calif.
Introduced: May
Distribution: National
Suggested Retail: $4.29-$4.59 for a 5.29-oz. package
Ingredients: (Chocolate Chip Walnut Cookie) maltitol, chocolate chips (maltitol, chocolate liquor (processed with alkali), cocoa, cocoa butter, inulin, soy lecithin (an emulsifier), vanilla flavor), almond meal, brown rice base (brown rice flour, white rice flour, tapioca starch, sweet rice flour, xanthan gum), walnuts, chicory root, organic palm oil, eggs, polydextrose, butter, natural flavors, molasses, baking soda, salt, sucralose.
FYI: This spectacular new line of chewy cookies is completely gluten-free and contains reduced or no sugar, suitable for many Diabetics, Celiacs, and those counting carbs. Three gourmet flavors are available – Chocolate Chip Walnut, Peanut Butter and Coconut.

Company: Cape Cod, Hyannis, Mass.
Introduction: March
Distribution: National
Suggested Retail: $2.49 for a 7-oz. resealable bag
Ingredients: Enriched wheat flour (containing niacin, reduced iron, thiamin mononitrate, riboflavin, folic acid), vegetable oil (contains one or more of the following partially hydrogenated vegetable oils: soybean, cottonseed, sunflower, canola), dextrin, Cheddar cheese [(pasteurized milk, cultures, salt, enzymes), sodium phosphate, salt, natural flavors, anhydrous milk fat, xanthan gum, propylene glycol] salt, paprika, malted barley flour, annatto (natural color), leavening (sodium bicarbonate, monocalcium phosphate), yeast, mustard flour, red pepper.
FYI: This is a marriage baked in heaven. Two traditional New England-based companies, Cape Cod and Cabot Creamery Cooperative, have joined forces to create baked snack crackers with honest-to-goodness flavor. The crackers come in three varieties — Sharp Cheddar, Smoked Cheddar and 25% Reduced Fat Sharp Cheddar. This upscale, bite-sized cracker has a strong flavor, precise bite, texture and crunch. Each cracker brings a taste of the Cape to the consumer with classic seaside shapes, including a seagull, scallop shell, sailboat and lighthouse.

Company: Ruiz Foods, Dinuba, Calif.
Introduced: May
Distribution: National
Suggested Retail: $3.49-$3.99 for a 10-oz. box of two
Ingredients: (El Monterey Carb-Friendly Chipotle Seasoned Chicken & Cheese Burrito) Charbroiled white chicken strips (white chicken meat, water, seasoning (maltodextrin, garlic powder, dextrose, hydrolyzed corn gluten, natural flavors (yeast extract, natural flavor), parsley, spice, oil of garlic), salt, sodium phosphate, grill flavor (maltodextrin, natural flavor (partially hydrogenated soy bean and cottonseed oil, natural smoke flavor), modified food starch, corn syrup solids, wheat bran, wheat, molasses, tricalcium phosphate), lime juice flavor (corn syrup solids, natural flavor), modified food starch), water, modified wheat starch, reduced fat natural Monterey jack (cultured pasteurized milk, salt and enzymes), vital wheat gluten, vegetable shortening (partially hydrogenated soy bean and partially hydrogenated cottonseed oils with citric acid added as a preservative), tomato (tomatoes, tomato juice, calcium chloride, citric acid), green chili (green chilies, citric acid), wheat flour (enriched with niacin, reduced iron, thiamin mononitrate, riboflavin, folic acid), wheat protein isolate, modified corn starch, Chipotle puree (Chipotle jalapeño, water, tomato paste vinegar, salt, spices, onion powder, garlic powder), salt, baking powder (sodium bicarbonate, sodium aluminum sulfate, corn starch, calcium sulfate, monocalcium phosphate), salsa type flavor powder (salt, natural flavors, tomato powder, onion powder, sugar, maltodextrin, modified food starch, beet powder, and vegetable oil), wood-fired grill flavor (maltodextrin, natural flavor (contains natural smoke flavor), modified food starch, corn syrup solids, tricalcium phosphate), spices.
FYI: The new El Monterey Carb-Friendly burritos and quesadillas feature a variety of zesty Mexican items that are ideal for meals, snacking and entertaining. The four spicy new varieties are Shredded Beef Steak Burritos, Chipotle Seasoned Chicken and Cheese Burritos, Shredded Beef Steak Quesadillas and Chicken and Cheese Quesadillas. This is innovation and variety combined with great taste and convenience.

Company: Shearer’s Foods, Inc., Brewster, Ohio
Introduced: March
Distribution: Select regions
Suggested Retail: $2.99 for a 13.5-oz. bag
Ingredients: Whole ground white corn, vegetable oil (contains corn and/or cottonseed oil), salt, sugar, maltodextrin, lime juice powder, dextrose, sour cream solids, monosodium glutamate, buttermilk powder, citric acid, yeast extract, sodium diacetate, spice, medium chain triglycerides, guar gum, tricalcium phosphate, and natural flavor.
FYI: This zesty new chip marries the flavors of two Mexican favorites: the saltiness of a frosty Margarita with the citrus blast of lime. Salsa is definitely not required to enjoy these crunchy tortilla chips!

Company: Jacques Gourmet, San Marcos, Calif.
Introduced: 2004
Distribution: National
Suggested Retail: $4.99 for a 1.5-oz. resealable tub
Ingredients: (Dulce de Leche) Egg whites, isomalt, inulin (vegetable fiber), dried egg whites, natural flavors, tartaric acid, sucralose (Splenda brand).
FYI: French-style Miss Meringue Sugar-Free Meringue Cookies are diabetic friendly, Kosher-parve, lactose-free, trans fat-free, cholesterol-free, contain no added salt and no artificial flavors or preservatives. The bite-sized cookies, which are found in bakery sections and specialty stores, are available in Vanilla, Chocolate, and Dulce de Leche/Caramel, satisfying even the most ardent desire for a gourmet dessert without the sugar.

Company: Toufayan Bakeries, Inc., Ridgefield, N.J.
Introduction: March
Distribution: National
Suggested Retail: Pita Bread $3.99 for a 12-oz. bag containing six 6-in. loaves
Ingredients: (Low-Carb Pita Bread) Water, wheat gluten, stone ground whole wheat flour, corn starch, oat fiber, calcium sulfate, isolated soy protein, soy flour, yeast, soy oil, sesame flour, salt, sodium acid pyrophosphate. Contains less than 2% of the following: sodium bicarbonate, calcium propionate, potassium sorbate, fumaric acid, sucralose, sodium metabisulfate.
FYI: Pita bread from Toufayan maintains the same great flavor of the company’s traditional pitas, but contains a significant reduction in carbohydrates. This product provides health-conscious consumers an alternative to traditional pitas and tie-in with today’s low-carb diet craze. New low-carb wraps are also available.

Company: Kellogg Co., Elmhurst, Ill.
Introduced: March
Distribution: National
Suggested Retail: $2.50 for a 13-oz. package
Ingredients: Enriched flour (wheat flour, niacinamide, reduced iron, thiamin mononitrate, riboflavin, folic acid), partially hydrogenated soybean and/or cottonseed oil, soybean oil, modified corn starch, natural and artificial butter flavors, white Cheddar cheese (milk, cheese cultures, salt, enzymes), salt, whey, autolyzed yeast extract, milk protein concentrate, butter (cream, salt), yeast cream, mono- and diglycerides, lactic acid, monosodium glutamate, sodium stearoyl lactylate, paprika oleoresin (color), disodium phosphate, citric acid, nonfat milk, hydrolyzed casein.
FYI: Twist this! After more than 80 years, Kellogg has introduced a new shape to the beloved cheesy snack, this time taking two bold flavors and twisting them together for a mouthwatering and satisfying crunch. The eye-catching, cube-shaped packaging stands out on store shelves and the two flavors – Cheddar & More Cheddar and Hot Wings & Cheesy Blue – will certainly catch your tastebuds!

Company: Sherwood Brands, Rockville, Md.
Introduced: February
Distribution: Select retailers
Suggested Retail: $1.50-$1.99 for a 7-oz. box
Ingredients: (Cinnamon Honey) Wheat flour, sugar, partially hydrogenated vegetable oil shortening (contains one or more of the following: soybean oil, canola oil, sunflower oil, or rapeseed oil), cinnamon, salt, baking soda, honey flavor, lecithin (an emulsifier), ammonium bicarbonate.
FYI: New NASCAR cookies are available in three rich flavors – Butter, Chocolate and Cinnamon Honey — with additional racing fun in each box. Zoom the wheel and car-shaped cookies into your mouth for a tasty treat!