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Lantmännen Unibake USA, a Lisle, Ill.-based manufacturer of artisan bread, rolls and bake-off pastries, says customers can expect to some “positive changes” the first quarter of 2104 due to its global, strategic restructuring effort.
The changes will include a superior croissant with improved size and texture, thanks to an enhanced proofing process that delivers a larger, flakier croissant at the same unit weight as before.
A streamlining of the Lantmännen Unibake brand structure will bring all pastries, including the new, improved croissant, under the Schulstad Bakery Solutions brand as the company retires the Pastridor brand name for croissants. All breads and rolls will continue under the Eurobake brand. Both brand logos have been revised graphically to reflect the new customer-focused brand strategy.