Equipment / Ingredients / Supplier News

SF&WB integrates Buyer’s Guide into its website search

Snack Food & Wholesale Bakery has integrated its online Buyer’s Guide into its website’s search function.

When typing keywords into the’s search box and clicking the “Find” button, a new tab labeled “Directories” now appears with the “Articles,” “Pages,” “Store,” “Events” and “Classifieds” tabs. A click on the “Directories” tab pulls up the names and descriptions of companies in the Buyer’s Guide based on the relevance of the keywords. A click on a company’s name takes visitors to take the company’s directory listing.

In addition, the “Advanced Search” function now includes “Content Type” directories that enable visitors to narrow their search by articles, classifieds, directories, events, pages and products.

Another new search feature on is a “Related Directories” section. It appears on the left-hand side of articles and shows related directory listings based on keywords.

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