Chex Chips

Company: General Mills, Minneapolis

Website: www.generalmills.com

Introduced: January

Distribution: National; convenience stores only

Suggested Retail: $1.79 for a 1.5-oz. bag

Product Snapshot: Available only at convenience stores, General Mills’ new Chex Chips give chip lovers an alternative snack or lunch accompaniment option, with less fat than regular potato chips. A bigger, puffier version of the company’s Chex pieces, Chex Chips come in four bold flavors: Caramalized Onion, Cheddar Jalapeno, Cinnamon & Sugar and Wasabi.