Snacks / Industry News

Pork rind leader honors truck drivers

Rudolph Foods Logo

Rudolph Foods Co. Inc., a leading pork rinds manufacturer, is celebrating National Truck Driver Appreciation Week, Sept. 14-20, with a 10-week campaign that began July 15. The Lima, OH-based company will pay tribute to truck drivers across America by asking them to submit a photo of their “rig” for a chance to win $1,500 and a year’s supply of pork rinds. The campaign is supported by brands that include Rudolph’s, Southern Recipe, Pepe’s and Lee’s Pig Skins. Details of the campaign can be found on

From now until Aug. 17, truck drivers across America can enter the contest by submitting a photo of their rig, inside or out, to be voted as one of the best rigs on the road. Drivers can submit their photos via Facebook or a photo uploader on On Aug. 18, a panel of experts will choose the top eight submissions, and consumers will then be asked to vote for their favorite rig on Facebook.

Rudolph's Pork Rinds

Voting will take place from Aug. 20 to Sept. 20 on both the Rudolph Foods and Southern Recipe Facebook pages and Rudolph Foods website. The photo with the most votes will win a $1,500 cash prize from Rudolph Foods and a year’s supply of pork rinds. The winner will be announced Sept. 22.

Southern Recipe Pork Rinds

Additionally, those who vote will be entered into winning daily prize giveaways throughout Truck Driver Appreciation Week on Facebook at and

“We salute these men and women who are at the very foundation of our company and our dinner tables,” says Mark Singleton, vice president sales and marketing, Rudolph Foods. “Hosting a contest for truckers to show off their rig for a chance to win cash and a crunchy road-time snack is our way of saying thank you.”

Members of the community, Facebook fans, friends and family of truck drivers across America are encouraged to follow along with the campaign using hashtags #TruckDriverAppreciationWeek and #TruckDriver, in addition to voting for their favorite photo.

Did you enjoy this article? Click here to subscribe to Snack Food & Wholesale Bakery Magazine 

You must login or register in order to post a comment.



Image Galleries

Golden Boy Pies

For the complete story on Golden Boy Pies, see “The classic appeal of Golden Boy.”

4/14/15 2:00 pm EDT

Gluten Free: The Rising Growth Market

On April 14, Snack Food & Wholesale Bakery will launch its 2015 Editorial Webinar Series with a web event on how Gluten-Free is impacting the commercial snack and bakery market—the first of four scheduled web events.

Snack Food & Wholesale Bakery Magazine

sfwb march 15

2015 March

March's Snack Food & Wholesale Bakery publication features our cover report: "Canyon Bakehouse redefines gluten-free" Plus Much More!

Table Of Contents Subscribe

Sweet-Savory Flavor Combinations

When it comes to snacks, what’s your favorite sweet-savory flavor combination?
View Results Poll Archive


Organic Production and Food Quality: A Down to Earth Analysis

Effects of Organic Production on Food Quality is the first comprehensive book on how organic production methods influence the safety and quality of foods, based on an unbiased assessment of the latest scientific findings.  The title is a 'must-have' for everyone working within the food industry.

More Products

Clear Seas Research

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.


Facebook IconTwitter IconYoutube IconLinkedIn Icon

The Weekly Mix

Operations Weekly Logo

Written by Snack Food & Wholesale Bakery editors, our Operations Weekly weekly enewsletter provides bakers and snack food manufacturers with up-to-the-minute news, ideas and industry trends.

Sign up today!