Perpetual change is the mantra for an age progressively inclined toward snacking. While flavor, format and better-for-you ingredients factor heavily into the updates we have seen in snacks over the past year, improved convenience also continues to enter into the mix. And while some categories benefit from an artisan, upscale touch, others are better served with a flavor-forward audacity that resonates with youthful demographics.
Even though change remains ever-present in the new product releases streaming onto the market, select categories still thrive on the classics. These cornerstone snacks continue to anchor categories, while a new level of diversified sophistication chips away at market share, making its presence known.