Company: Rhodes Bake-N-Serv, Salt Lake City

Website: www.rhodesbread.com

Introduced: July 2015

Distribution: National

Suggested Retail: $3.49 for an 18-ounce package

Product Snapshot: Rhodes Bake-N-Serv Microwave Cinnamon Rolls let consumers create a warm, sweet, gooey treat in just 60 seconds. According to Rhodes Bake-N-Serv, the cinnamon rolls are designed to rise and bake when microwaved for a minute. A package contains six cinnamon rolls and individual cream cheese icing packets.