Despite Americans’ growing interest in healthier diets and better-for-you foods made with real ingredients, people still enjoy treating themselves to dessert, be it a piece of frosted layer cake, a slice of silky crème pie or a sliver of decadent cheesecake.
Even though Americans aren’t likely to give up dessert any time soon, they are re-examining these baked goods and opting for ready-to-eat products made with real ingredients and no artificial flavors and colors. Single-serve or scaled-down sizes are getting the nod, too, from health- and weigh-conscious consumers.