When it comes to packaging materials, one of the biggest consumer demands cited by bakers and snack producers is the need for extended shelf life—packaging that makes food last longer on the store shelf and in the refrigerator. Demand for resealable, single-serve, lightweight packaging is strong, as well.
Consumers demand convenience while retailers request lightweight options that cube well on the shelf and extend product life. These needs translate into greater demand for flexible, lightweight packaging sized for personalized grab-and-go convenience that merchandise well across multiple formats—brick-and-mortar or e-commerce.