Snack and Bakery

Pretzel Budz

June 4, 2014
Pretzel Pete Pretzel Budz

Company: Pretzel Pete Inc., Lansdale, Pa.

Website: www.pretzelpete.com

Introduced: May

Distribution: National

Suggested Retail: $3.49 for 8.5-oz. bag

Product Snapshot: Pretzel Pete’s launched Pretzel Budz in May at the Sweets & Snacks Expo in Chicago. A 30-g. serving of the round, pea-sized pretzels (50 pieces) has only 130 calories and 3.5 g. of fat, making them a satisfying snack on their own or an add-on to soups, salads and other dishes. Available flavors are Cheddar Cheese and Cinnamon Sugar. According to the company, initial shipments to retailers are expected to go out by mid-July.