Portable and adventurous is how Snyder’s-Lance Inc. sees snacking, which is becoming more of a lifestyle these days. U.S. consumers are strapped for time, which means totable delivery formats and packaging are key.
We’re only halfway through the year, but we’ve uncovered so many interesting new snack and bakery products already that we can’t wait to share our favorites with you.
Americans are gobbling up popcorn by the bucket load. The sector is reinventing itself from the salty, ‘imitation-butter’ profile of its past to a clean-label version with fresher flavors. Thus, consumer demand and economics are reshaping its future.
As more consumers continue to discover the nutritional benefits and great taste of today’s jerky and meat snacks, the outlook for the category looks bright.
Nuts are one of the fastest-growing segments in snacks. New snack nuts and trail mixes pair better-for-you ingredients with bold, fun flavors and convenient packages for easy-to-eat products that wake up the taste buds and provide long-lasting energy.
Pretzels are starting to take a larger market share in the snacking category, as manufacturers look for unique ways to compete with and overtake chips and crackers.
Americans’ love of Mexican food and tortilla chips’ reputation as being a better-for-you snack has drawn many consumers to the category throughout the years.
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