At its core, eating quality seals the deal on the repeat purchase of a snack. Those of us in the industry might rank a snack’s hedonistic level—the level of pleasure consumption delivers. Snacks can also face organoleptic scrutiny, determining its positive (or negative) interactions with our senses.
Private label has come a long way from its “generic” years. Today, focuses are on premium, national-brand-better (NBB) offerings and clean eating—snack and bakery products that are part of the better-for-you category, including those that are gluten-free.