Cadbury Dairy Milk tops ranking of global online searches
Leisure used search data from the year ending in October 2019.
Leisure, a kitchen stove brand based in the UK, has analyzed global search volumes to reveal each nation’s favorite and the world’s favorite chocolate bar.
Using Google’s Keyword Planner, Leisure established the average monthly search volume in each country for 291 popular chocolate bars. The chocolate with the highest search volume was then chosen as that country’s ‘favorite chocolate.’ In cases of tied search volumes, the chocolate that was first alphabetically was chosen. Data was pulled in October 2019 and search volumes are a monthly average from the previous 12 months.