As far as we can tell, the lollipop and hard candy segment is pretty solid. As Jason Darling, owner of novelty lollipop company Lollyphile says, “It’s pretty great! So long as people are still orally fixated and have ‘sweet teeth’ we’re going to be going strong.”
Lollyphile has been around for eight years now, and demand has been pretty steady. But that hasn’t stopped candy makers from doing their homework and developing new flavors and flavor combinations to keep things exciting.