Brand owners in every consumer packaged goods (CPG) category continue seeking out and employing new materials in the ongoing effort to create a more sustainable package.
Candy is no exception, with many major candy producers instituting initiatives promising consumers 100 percent sustainability and the eventual elimination of virgin plastic. While Hershey set a target of 2030, Mars Wrigley, Nestlé and Ferrara are even more ambitious, pledging to only use completely sustainable packaging by 2025.