Brand rolls out "Discover" airport activation in Cannes.
Ritter Sport is launching the "Discover" campaign at this year's TFWA World Exhibition, as well as a new Taste the World TR Edition range of chocolates.
Visitors to Ritter Sport's stand at this year's TFWA World Exhibition (Mediterranean Village N18) will experience first-hand the Discover Ritter Sport retail activation that has run at Zurich and Frankfurt airports this summer, meeting the brand mascot Don Choco and interacting with the same holistic brand experience.