After navigating a tumultuous year, the candy industry is facing a new challenge as the Delta variant of COVID-19 spreads throughout the United States. After a lull in cases in the early part of the summer, the numbers are quickly rising again.
The change threatens to throw more obstacles at the confectionery sector as it heads into the fall and winter holidays. Two IRI experts recently offered their take on how companies can prepare for what’s next during the Candy Industry State of the Industry webinar, available for free OnDemand.