Fairtrade America launches new awareness campaign with three murals
Sustainability organization partners with three retailers and acclaimed artists to create murals that celebrate Fairtrade farmers.
Fairtrade America is hoping to remind consumers that even simple actions, like purchasing Fairtrade certified products, can make a big difference in the lives of almost 2 million Fairtrade farmers.
In October, the sustainability organization is launching its second annual national campaign “Choose Fairtrade. Choose the world you want.” October is also Fair Trade Month.