Chocolate bars are a well-established area of the confectionery industry, but manufacturers are constantly adjusting and innovating to satisfy consumers’ changing demands.
“Traditional large manufacturers are moving towards cleaner ingredients and more transparency on their labels, driven by consumer demands,” says Scott Kucirek, ceo of OCHO Candy. “Smaller players are providing the innovation in the category from creating bars that are all organic or natural, bars that provide nutritional benefits, or bars that use healthier inclusions.”