Acquisition would expand Hershey’s offerings of low-sugar, better-for-you sweets.
The Hershey Company has entered into a definitive agreement to acquire Lily's, the high-growth, better-for-you confectionery brand.
Lily's low-sugar products include dark and milk chocolate style bars, baking chips, peanut butter cups and other confectionery products that fit Hershey's multi-pronged, better-for-you snacking strategy. Lily's will add a key better-for-you confection brand to Hershey's portfolio of iconic chocolate and candy favorites.