Mars releases M&M'S White Chocolate Marshmallow Crispy Treat, rereleases fan-favorite Easter candies
The new M&M'S flavor is a twist on the popular rice crisp dessert.
Mars today announced its Easter line-up, which includes a limited-edition flavor, M&M'S White Chocolate Marshmallow Crispy Treat, alongside seasonal classics from Skittles, Starburst, Dove, & M&M'S that have returned to store shelves.
During the Easter season alone, consumers spend roughly $3 billion on candy—the top purchase for shoppers prepping for the season.