Nature Valley is inviting everyone to savor the summer with its newest innovation, Nature Valley Savory Nut Crunch Bar, the brand's first savory snack. Available in three flavors—Everything Bagel, White Cheddar, and Smoky BBQ—each flavor profile creates an entirely new Nature Valley experience in one crispy nut bar, a departure from the classic Oats ‘n Honey bars that its fans know and love.
“Nature Valley is known for introducing the first mainstream granola bar to consumers, and since 1975 we’ve continued to innovate and find new ways to shake up the bars aisle,” said Ray Joncas, vice president and business unit director, bars, at General Mills. “Snacking fans now have the best of both worlds with our new Savory Nut Crunch Bars as a companion to our traditional whole grain oat granola bars.”