Global sweetness and flavor innovator Sweegen has announced that its Bestevia Rebaudioside M (Reb M) has been fully authorized for use in the United Kingdom. This regulatory approval marks a significant milestone for Sweegen, as it becomes the first and only company to receive authorization for any steviol glycosides produced using alternative technologies in the U.K. 

Reb M, a high-purity steviol glycoside derived from the stevia plant, is renowned for its clean and sugar-like taste profile. It offers a natural, zero-calorie sweetness solution, making it an ideal choice for food and beverage manufacturers seeking to reduce sugar content and provide healthier options to consumers. Sweegen's nature-based sweeteners, including its Reb M, offer a scalable and cost-effective alternative to traditional sugar.