U.S. Snack Index notes key insights for a memorable summer.
As temperatures rise and Americans eagerly anticipate the pleasures of summertime, Frito-Lay and Quaker have released the first-ever joint U.S. Summer Snack Index, shedding light on consumer preferences and habits to ensure unforgettable memories this season.
"Food is an important centerpiece for the joy that summertime brings," said Denise Lefebvre, senior vice president, PepsiCo Foods R&D. "At Frito-Lay and Quaker, we are deeply invested in understanding what our consumers want so they can have the right flavors, variety, snack styles, and even packaging options all season."