Sweets & Snacks Expo announces new city, new brand for its 2024 edition
The Expo will rotate, being hosted for two years in Indianapolis and one year in Las Vegas, until 2032.
The Sweets & Snacks Expo announced today a new brand for the world’s premier confectionery and snack trade show. Rolling out immediately to coincide with the show moving to a two-city rotation starting in 2024 with Indianapolis, attendees at this year’s Sweets & Snacks Expo caught a preview of the new brand—and it's "big and bold."
“As we look to the future of this important brand we have built through the Sweets & Snacks Expo, we continue to evolve to meet the needs of our growing exhibitor and attendee community,” John Downs, president and CEO of the National Confectioners Association, host organization of the Sweets & Snacks Expo, said. “Our new brand is inspired by the unique experiences associated with candy and snacks—the thrill of discovering innovative new products, the sweetness of sharing a decadent piece of chocolate with a loved one, and the always satisfying crunch of a tasty potato chip.”