Pack Expo’s Brand Zone will house latest material/container innovations
Pack Expo International, Oct. 28-31, at Chicago’s McCormick Place, sponsored by the Packaging Machinery Manufacturers’ Institute (PMMI), will feature The Brand Zone, an area dedicated to the latest material and container innovations. Located in the Lower North Hall, The Brand Zone will house several new packaging advancements as well as The Showcase of Packaging Innovations, sponsored by The Dow Chemical Co. The exhibit offers attendees a look at award-winning packages from around the world.
The Brand Zone will also include some new features to help brand managers, marketers and package designers innovate: