PMMI partners with Mintel to provide consumer insight at PACK EXPO International
According to recent research from Mintel, only 44% of U.S. shoppers trust what brands say on their labels about food and beverage products, and 72% of Americans make a conscious effort to recycle (up from 54% in 2004). Marketers, brand managers and designers will be privy to these and other data at PACK EXPO International 2012, Oct. 28-31, at McCormick Place in Chicago.
Mintel will have a booth in The Brand Zone (lower North Hall), which will provide attendees, including marketers, package designers and brand managers, with access to its research experts and reports addressing in the food, beverage, retail and cosmetic/personal care sectors.