AAK, one of the world’s leading manufacturers of high value-adding specialty vegetable fats and oils, has launched a new website, www.BetterwithAAK.com. The website is designed to aid product developers with their formulations challenges and showcase some of the unique co-development solutions that AAK has to offer. This co-development process allows AAK to work hand-in-hand with industry partners to develop new solutions for some of today’s toughest formulation challenges.
Terry Thomas, President, AAK USA Inc. said, “We wanted to develop a resource for manufacturers that would highlight our co-development capabilities and provide real-world examples of the range of bakery and confectionery formulation challenges we have overcome. Our co-development process allows us to work hand-in-hand in the lab to ensure that we can meet and exceed desired products’ attributes and ensure a finished product that consumers will love.“