Retail insights thought leader Todd Hale will take the stage at the International Baking Industry Exposition (IBIE) Sunday, October 9, in Las Vegas to present his American Bakers Association (ABA) education session, Opportunities to Accelerate Growth.
The former Nielsen Senior Vice President of Consumer and Shopper Insights has presented his findings at ABA Annual Conventions, but this will be the first time he has brought his presentation to the wider audience of IBIE. During his session, Mr. Hale plans to take a deep dive into the baked goods category’s strength and growth opportunities that make it the number one retail driver. Attendees will also learn how he sees bakers winning with health and wellness and properly positioning indulgence products; leveraging e-commerce and traditional retail outlets; and how to win at the shelf.