Perfect Bar LLC, based in San Diego, has long maintained strong points of differentiation for its snack/nutrition bar products. They make strong use of nut butters. They’re organic. They focus on whole-food ingredients. They’re gluten-free, non-GMO and preservative-free. They also stand out due to the fact that they require refrigeration, sold and merchandised out of the cold case at retail.
Exposure to this unique product line continues to spread. Earlier this month, Whole Foods Market expanded its agreement with Perfect Bar, and now the retailer carries all of its 10 SKUs, including three new products that were just launched: Blueberry Cashew, Maple Almond and Coconut Peanut Butter.