Pop-Tarts Cafe pops up in Times Square with twists on classic dishes
Pop-Tarts is taking tastes way beyond the toaster, with sweet twists on classic New York dishes and young adult favorites – like pizza, cheesecake and burritos. For a limited time, fans can experience the popular toaster pastries in these totally unexpected ways when Kellogg's NYC restaurant in Times Square is transformed into Pop-Tarts Café from February 21 through February 26.
"From fruity to new coffeelicious flavors, Pop-Tarts appeal to a wide range of palates," said Angela Gusse, director of marketing for Pop-Tarts. "By reimagining recipes we know our fans love, we're proving that there's no limit to enjoying the toaster pastries. Pop-Tarts Café is an exciting dining experience that showcases the best ways to play with food – we can't wait to see fans' reactions."