They’re wedding cake stand-ins, they’re topped with everything from sweet breakfast cereal to bacon, and they’re popping right off the breakfast plate and onto restaurant menus nationwide. It’s safe to say designer doughnuts are having a moment.
According to Datassential, doughnuts are the top-growing dessert on restaurant menus over the past four years, jumping 66 percent in popularity. Cinnamon rolls and muffins were next in line, clocking in at 45 percent and 36 percent growth, respectively.