Contract sanitation provider unveils new logo and brand messaging as part of its commitment to own the standard of protection
PSSI, one of the largest contract sanitation providers across the USDA, FDA and CFIA food processing industries, has unveiled a new logo and website as part of a larger strategy to broaden the company’s position and brand as the leading food safety solutions company.
“The processing industry is in a critical position facing widespread challenges related to recalls, outbreaks and regulatory compliance,” said Dan Taft, president and CEO of PSSI. “Building on our 30 years’ experience, we see a unique opportunity to elevate the value of our brand and deepen our relationships with our partners to help lead the next generation of food safety.”