Snack sales rise across the board leading up to Super Bowl
For the second year, SNAC International, the international trade association for the snack industry, examined just how many snacks Americans purchased for the Super Bowl.
“The Super Bowl is primetime for the entire snack industry. Our members, including snack producers and their suppliers prepare for this monumental snacking holiday months in advance,” said Elizabeth Avery, president & CEO, SNAC International. “Across the country each year, Americans gather around a party spread highlighted by their favorite snacks. SNAC member companies are proud to play such an integral part in the fun and celebration.”