PLMA’s 2019 Private Label Trade Show, produced by the Private Label Manufacturers Association (PLMA), will be held from November 17 to 19 at the Donald E. Stephens Convention Center in Rosemont, IL, located minutes away from Chicago’s O’Hare International Airport.
PLMA reports that in 2018, private label grew by 4.4 percent, four times as much as national brands, representing a gain of $5.5 billion. Store brand market penetration set all-time records, advancing to 18.5 percent in dollar share and 22.3 percent in unit share.