Bell Flavors & Fragrances unveils 2020 Spark Trends
Bell Flavors & Fragrances is excited to begin the sixth year of its Spark program and has unveiled key trends that will lead the way to new innovations within the flavor and fragrance industry. The Spark trends platform at Bell is the origin of imagination and where the journey begins to predicting what’s next. It’s the source of what’s possible. It’s the essence of creativity and the future of what’s to come. It’s a guide to what is happening in popular culture and what will be consumed by the everyday consumer now and in the future.
This year’s trends fall under a theme of concepts and lifestyles that once were not easily within reach, but with the fast and ever-changing marketplace, a new level of access has made them obtainable to the everyday consumer. They focus on the extreme, exotic and euphoric, but also tie back to the basic, pure and foundational aspects of human emotion and experience.