The original "carbless cracker" will be available to select Costco shoppers in February 2020
ParmCrisps, the nutritionally on-trend snack brand, has launched a club-sized line with Costco and will be on shelves starting February 2020. As the leading millennial snack in the category, ParmCrisps is eager to release its 9.5 oz bag to Costco stores in the Arizona region at an SRP of $8.99. Club shoppers in Arizona can enjoy large-format bags of Original ParmCrisps for a two-week limited-time offer.
Since its surge of growth in 2018, ParmCrisps is leading the cracker category in total dollar growth and is one of the top 15 brands within shelf-stable crackers (according to IRI). The brand’s rich flavor in a crunchy, oven-baked, gluten-free format also touts high protein, as well as low carbs, calories and sugar. The category leader is converting traditional cracker and chip consumers, while bringing new, health-focused snackers into the snack food category, overall, by delivering the crunch and flavor they seek.