The latest technological advances in label production provide bakery and snack producers with the flexibility to run a wide range of label sizes and types. New systems also enhance product appeal and better communicate information on food content. Areas of improvement include printers, labeling software, and marking/coding technology.
At the same time, the farm-to-fork movement continues to drive momentum for ingredient transparency on packaging. Consumers want to know what they are consuming for many reasons, such as the possibility of a product containing allergens, and to help ensure responsible sourcing. Products with clean packaging labels, clearly displayed, continue to find favor.