Unique Pretzels launches 'Giving with a Twist' to increase support for charitable organizations during COVID-19 pandemic
The Coronavirus (COVID-19) has impacted every aspect of our lives, including shifting the focus of philanthropic giving. Unique Pretzel Bakery, Inc. recognized that charities and nonprofits throughout the region, and beyond, were experiencing a decline in donations. To provide aid during this challenging time, the company created “Giving with a Twist” as a way to help drive support for charities and nonprofits whose member base are either unable to contribute at this time or have redirected their donations to COVID-19 relief efforts.
Participating charities receive a special coupon code for online purchases of Unique Pretzel products, and for a limited time, 10 percent of all proceeds earned utilizing the code will be donated back to the respective partnering charity. Additionally, customers using the code during each promotional period receive 5% off their online order.