Emerging consumer behavior shifts: 6 ways food & beverage innovation is evolving in the face of COVID-19
ADM has identified six emerging behavioral changes that will power innovation and growth in the months ahead.
“Consumers’ attitudes, priorities and behaviors are shifting significantly,” said Ana Ferrell, VP of Marketing, ADM. “This evolution is providing a unique opportunity for forward-looking food and beverage companies to bring a suite of trailblazing new products to market.”