Farm Rich joins SEC 'team' as official SEC frozen snack sponsor through 2022
Farm Rich and the Southeastern Conference (SEC) have announced an exclusive three-year sponsorship that will feature Farm Rich as the “Official Frozen Snack of the SEC” across all SEC sports, including football, basketball, baseball, soccer, tennis, gymnastics and more.
Farm Rich joins as an Official SEC Conference Sponsor—a first for the brand—with marketing exclusivity across the entire frozen snack food category. The sponsorship runs for three football seasons and kicks off with the 2020 SEC football season.