Mondelēz Indernational's SnackFutures launches new collaboration startup engagement program
SnackFutures, the Mondelēz International, Inc. (Nasdaq:MDLZ) innovation and venture hub, has announced the launch of CoLab, a new start-up engagement program for early-stage well-being snack brands.
CoLab is deliberately designed to be a collaborative effort between entrepreneurs and the Mondelēz International ecosystem to drive mutual growth. SnackFutures will provide participating start-ups with tools, technologies and access to networks and industry expertise, while also gaining insights, capabilities and prospective investment opportunities. It’s also yet another demonstration of SnackFutures’ mission to create a snacking world that is good for people, kind to the planet and deliciously fun by bringing “big and small” together to push the boundaries of what’s possible in well-being snacking.