Comax Flavors releases nutrition and performance product findings
Comax Flavors has released new primary research on consumers’ behavior, usage, and attitudes towards Protein Powder, Ready-To-Drink Protein Drinks, Protein Bars, Protein Chips/Tortillas/Puffs/Popcorn, Protein Cookies/Wafers, Protein Brownies, and Protein Cake Bites. The nutrition and performance study was fielded in April 2020 with 1,200 U.S. respondents aged 18-70+; half were female and the other half were male. This is Comax’s nineteenth study of the company’s primary market research program.
ResearchAndMarkets anticipates the global Protein Supplements market to reach $32.6 billion by 2027 with a CAGR of 8.0 percent. “The nutrition and performance market continues to grow. Activity in new protein sources such as plant-based proteins is fueling growth. We wanted to see how the market is changing and better understand consumers’ habits and usage among the general population,” states Catherine Armstrong, Vice President of Corporate Communications for Comax Flavors.