Results around emerging new categories such as plant-based meat and dairy highlight areas for education and improvement within the food and beverage industry.
Kerry has released findings from its latest research on North American consumer attitudes, behaviors and purchasing choices as they relate to food safety, sustainability, and preventing food waste.
While consumer purchasing remains very much centered on the most basic need of nutrition, the research confirms that consumers are shopping more consciously and that they are seeking out food that is perceived as natural. Plus, with COVID-19 shining a light on the complex nature of our global food supply chains, consumer concern with the safety of food is escalating.