Panera Bread announces plans for new bakery-cafe design
Panera’s new next-generation bakery-cafe doubles down on dine-in warmth while enhancing digital guest experience and drive-thru
Panera has unveiled its next-generation Panera bakery-cafe restaurant design. As the brand that introduced fast casual to the industry, Panera is redefining its modern experience to serve today’s guest. This includes enhanced digital capabilities, personalized options and more drive-thru access for an increasingly off-premise world; yet, the brand is still betting on dine-in with comfortable seating around its signature fireplace and a focus on its unique craft bakery experience within a vibrant, warm and welcoming environment.
The new restaurant design builds upon Panera’s innovation in digital and positions the concept to continue to thrive in off-premise channels including Delivery, Drive-Thru, and Rapid Pick Up, both in-cafe and via a dedicated drive-thru lane. Equal in importance is a modernized and revitalized dine-in experience, as the brand believes both dine-in and off-premise will continue to grow.