Frito-Lay Variety Packs launches $150,000 Space for Her Scholarship Fund
Snack brand to donate $150,000 through Space for Her Scholarship Fund, to help develop more diverse talent within STEM.
As school closures due to COVID-19 had significant impacts on children's education this past year, the 2021 back-to-school season is more important than ever. To help shine a spotlight on the importance of introducing and retaining more students in STEM programs at an early age, Frito-Lay Variety Packs is teaming up with Alyssa Carson, an aspiring astronaut and one of a just few certified Aquanauts, for the launch of its Back-to-School Blast Off campaign. As a part of the program, Frito-Lay Variety Packs will sponsor 50 girls for the once-in-a-lifetime opportunity to go to Space Camp over the next five years.
"I developed a love for space at a young age. I was fortunate enough to live out my dream to attend Space Camp, which helped me further cement my interest in the STEM field," said Carson. "I want to help kids get that hands-on experience at school and in their homes, which is why I'm excited to partner with Frito-Lay Variety Packs on their mission to help young students, especially female and under-represented community groups, develop their passion for space or any STEM opportunity they want to pursue."