HA! experiences growth, poises for retail expansion and new flavors in 2022
Launched in July 2021, HA!’s Healthier Alternative snack options made a considerable splash with consumers in the company’s first six months, fueling plans for rapid growth in 2022.
The brand’s uniquely flavorful and plant-based snack crunchers—varieties include the best-selling Churro Loco as well as Cheddar Cheese, Spicy Chili Lime, BBQ Sauce, and Sour Cream & Onion—are gluten-free, vegan, and non-GMO and are excellent sources of protein. HA!’s orders are already up 144 percent from launch, and the company recently raised $200,000 to invest in footprint expansion and product innovation.