Keebler and Make-A-Wish celebrate $1M+ donation milestone for World Wish Day
In honor of World Wish Day, Keebler is celebrating a donation milestone of over $1 million during its three-year partnership with Make-A-Wish that has helped bring joy and a little Elfin magic to more than 100 children with critical illnesses. The donation was made possible with the help of consumers who purchased cookies, providing hope to children and their families, including:
"Enhancing everyday moments through magic has always been at the heart of the Keebler brand. We are thrilled to celebrate Make-A-Wish and help grant wishes for children battling critical illnesses across the nation," said Taylor Exline, brand manager of Keebler. "Knowing we helped put smiles on the faces of kids and families who are going through a rough time—that's the real Elfin magic."