IRI and PIM Brands continue partnership to drive strategic growth
The two companies will continue to deepen their partnership.
IRI and PIM Brands, Inc. will continue to deepen their strategic partnership focused on driving success using insight from IRI’s full suite of solutions.
IRI’s integrated, point-of-sale and consumer panel data is valuable for small businesses in understanding changing retail and consumer outlooks and empowering companies like PIM Brands to innovate and capitalize on growth opportunities. The strategic partnership between the two companies has helped PIM Brands become one of the leading companies driving growth in IRI's and Boston Consulting Group's Growth Leaders Study six times in the past 10 years.